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    Tougher Toys. Longer Play.

Made for dogs who love to chew, tug and play. Our reinforced plush toys combine tough construction with irresistible softness, so their new favorite friend lasts longer than the usual toy.

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Bestseller

    • ★★★★★

      My lab usually destroys soft toys in a day or two, so I honestly didn’t expect much. We’re over two weeks in and the fox is still going definitely impressed.

      Emily R.

    • ★★★★★

      Bought the donkey for Milo and he carries it literally everywhere. It’s already disgusting because he won’t leave it alone lol. Going to order another one.

      Sarah M.

    • ★★★★★

      Really nice quality, much better than I expected from ordering online. The rope inside feels sturdy and Rosie loves playing tug with it.

      Jessica T.

    • ★★★★★

      My order was delayed by a couple of days so I emailed them and got a reply the same afternoon. It arrived shortly after and honestly couldn’t fault the customer service.

      Jessica T.

    • ★★★★★

      Finally a plush toy I don’t have to throw away after 20 minutes. My staffy is VERY rough with toys and this one is holding up surprisingly well.

      Megan C.

    • ★★★★★

      Ordered two and they arrived exactly as pictured. My two dogs obviously decided they both wanted the same one

      Hannah P.

    • ★★★★★

      I accidentally put the wrong address on my order and contacted them straight away. They sorted it before it shipped. Really helpful and the toy is lovely too.

      Rebecca D.

    • ★★★★★

      Was skeptical about how tough it would actually be. It’s definitely not indestructible, but compared to every other plush we’ve bought it’s lasted SO much longer.

      Sophie K.

    • ★★★★★

      Second order from here now. First bought the frog and came back for the fox because Cooper absolutely loved it. Delivery was quick both times.

      Amanda W.

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        Our Story

        It started with a problem every dog owner knows too well:

        Finding another favorite toy torn apart on the floor.

        Learn more

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